Review: Etude House Oh M'Eye Line Eyeliner

Etude House Oh M'Eye Line Eyeliner
What: Liquid Eyeliner 
For: Upper lashline, inner corners
Size: 5 mL
Colour: AD 1 Black
Made in: Korea
Price: $7.60 (4,000W)
Where to buy: Etude House stores

Other colours available:
AD 1 Black
AD 2 Grey
AD 3 Brown



Ingredients: 

WATER, ACRYLATES COPOLYMER, BUTYLENE GLYCOL, ISOPROPYL ALCOHOL, ALCOHOL, ACETYL TRIBUTYL
CITRATE, PENTYLENE GLYCOL, PHENOXYETHANOL, POLYSORBATE 20, BENTONITE, SODIUM MAGNESIUM SILICATE, XANTHAN
GUM, ISOBUTYLENE/SODIUM MALEATE COPOLYMER, SODIUM DEHYDROACETATE, SODIUM METAPHOSPHATE,
DISODIUM EDTA
[+/- (MAY CONTAIN) IRON OXIDES (CI 77499, CI 77492, CI 77491), BLACK 2 (CI 77266), MICA]





Packaging


etude house black eyeliner

Very cute but my print faded. I carried it out a couple of times (usually I don't touch up my eyeliner) and this might have caused the crack on the cap.  It doesn't seem to contain a lot but this eyeliner lasted me for quite some time. 



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Brush


Totally not doing the brush any justice 

Mine dried out totally (been around for 11 months or something!!) plus I focus on the wrong subject. Tossed it out already so I can't retake!
Will take a more accurate photo when I buy another piece!

It is a soft brush - not the easiest to use. I took quite a while to get use/master the art of drawing a perfect line with this eyeliner. Thin or thick? No problem.



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Colour


etude house eyeliner swatch

Available in three basic colours - black, grey and brown. Black is black. It is very intense and I love how solid the colour is. Grey and brown probably appeal to people who are looking for a more natural finish. Just bought the brown one recently and I will try it soon.



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Drying time


Doesn't take too long for it to dry. My advice is don't rush when it comes to lining your eyes - cleaning up transfers on eyelids is troublesome.



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Waterproof?


etude house eyeliner swatch

PASSED. This is in fact why I bought it. One fine day I swatched it at the counter and it was still there after I washed my hands! Had to scrub it off in the shower.



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Sweat proof?


Wouldn't say it's 100% sweat proof but if I set it/use a primer underneath, it can last me the whole day. It might fade a little/flake a bit at the end of the day if I just wear it on its own but I'm fine with that.



Stars: ★.5☆ (4.5/5)




Smudge proof?


No smudges when I use this liner. At least it does not intensify my dark circles.



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Easy to use?


Well, it is surely not the easiest to use. First, the brush is not easy to master and second, it is in a 'pot' form. A pen eyeliner in general is more convenient to bring around and use. 

That being said, I still like the 'pot' packaging. I get more product in it and I can tell when I need to open a new one. The thing with pen liners is that sometimes it is hard to realise it is running out, especially when you're using it on a daily basis. It gets lighter but still usable. It's like you forgot how dark and pretty it used to be. Think ink and ballpoint pen.



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Clumps lash


This is the thing I don't really like. My lashes catches the formula really easily hence it clumps my lashes if I am not careful.



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Price


Very very very affordable. I love korean entry cosmetics because they deliver more than what I pay.



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Removal


Nothing tedious. Even gentle cleansing water and wipes can take it off. 



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How I Line


I like my eyeline to be thicker in the middle and I always extend my end straight or slightly droopy.

etude house oh m'eye eyeliner


etude house oh m'eye eyelineretude house oh m'eye eyeliner
When the liner is still quite new (LOVE THE COLOUR~)

cheap and good eyeliner



The verdict

Oh m'eyes line is one of my top favourites. My look isn't complete without eyeliner. Not easy to master definitely worth your time to practice using this. Very good formula at a really great price. It will be perfect if it doesn't catch on my lashes so much. 

Btw, Etude house opened its largest flagship store in Singapore! (Wisma, Orchard MRT). Go check it out yup! Can't wait to pop by one day. 


Rating: 9.5/10
Repurchasing! 

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